Pick up the phone!

Never have your prospects and customers been more available to you, yet few people are taking advantage of the opportunity. With our new “semi-normal,” people are not in the hubbub and chaos of a normal office; they are not traveling; they are not in a meeting. Many are longing for a little human contact.

But email doesn’t cut it. A recent study (covered here in the WSJ) found that email is “the least authentic way to interact.” It’s also the easiest to forget and the most likely to be ignored. But it's the first medium many of us turn to to reach out. It’s easy. And it’s cheap. 

Consider your own experience: you get hundreds of emails a day (not to mention Slack messages, texts, DMs and social hits). How many telephone calls do you get?

We’ve been ramping up doing high-touch outreach calls for some of our clients. We’re noticing - whether to existing contacts or new prospects - people are just simply more reachable. Furthermore, they appreciate hearing from us. 

What a great time to let your network know what you are working on, what you are experiencing, how business is, what you can help them with. More importantly you will learn what they are they are working on. You might find out additional ways you can be of help to them. Nobody else is making those calls. You don’t need a script. You can be different. Relevant. Authentic.

Clients who have taken the plunge and have picked up the phone themselves are also telling us they are getting a good reception. 

You can grow your business even in these “uncertain times.” Just pick up the phone.

Want to learn more about Wright Holmes’ high touch telephone strategies? Contact us using the form below - or better yet, pick up the phone! (800) 258-5597